Showing posts with label Brand Positioning. Show all posts
Showing posts with label Brand Positioning. Show all posts
Product and Brand Management has been inherent part of any organization. This exhaustive 52 slides presentation covers all the aspects of product and brand. It explains different steps from idea generation to conjoint analysis. Branding part covers in detail each and every aspect of branding. Quick refresher for students and product & brand Managers.510KB (52 slides)
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Brand Positioning Statement is too important to be ignored. It drives all the future actions regarding brands. This presentation shows importance of Brand Positioning Statement and its various elements. Many examples of reputed brands makes the learning much easier.1.56 MB (23 Slides)
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